(photo: dgeuzen)
John Riley at Newsday is criticizing John McCain’s “” ad on the grounds that “anyone knows” Britney Spears and Paris Hilton just aren’t celebrity enough. Points for novelty at least.
To reinforce his argument, he cites the Forbes Celebrity 100 as proof positive of this. Where are they in the list Mr. McCain? Not there! Tsk. Clearly they’re not celebrities.
Ah, but if that wasn’t enough for you, Riley isn’t yet finished. Reaching deeper into whatever depths the above point came from, he detects a sinister gender and racial subtext informing ad:
[T]hey didn’t pick other big celebrities, who were either men, or black, or married. What they picked was two sexually available white women.
But it must have been a coincidence, because we know John McCain wants to run an elevated campaign focusing on the serious issues that America faces.
(Newsday)
You know, it’s honestly hard to imagine typing something that ludicrous. I’ve typed plenty of bad analysis in my time, don’t get me wrong. But this is cringe inducing.
If you’re against the McCain campaign or even just its marketing strategy, is it really so difficult (or far from the truth) to dismiss the ad as empty, trite, and needlessly cheapening of a very serious debate? By elevating a frankly rather irrelevant ad to the level of a harmful racist conspiracy, Mr. Riley’s only reducing himself far below it.
Nietzsche’s injunction that one should be careful not to become a monster when fighting one, might be shrunken here. One should be careful not to become a very petty mouse, when fighting mice.
(H/T: Blake Hounshell | Foreign Policy)
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